September marked the onset of the football season, as patrons eagerly embraced their game day traditions. And as we approach the final quarter of the year, celebrations are set to ramp up from Halloween to New Year’s. This period is traditionally marked by increased consumer spending on alcohol, however, a significant shift is underway in this market, driven by the surging popularity of Ready-To-Drink (RTD) beverages.

While canned beers have been around for decades, the rapid growth of RTDs has been unprecedented. These convenient and sophisticated options have transformed consumer preferences. Since early 2024, RTDs have experienced a remarkable 109% surge in growth, according to PDI Technologies. The RTD category was the only segment in the global beverage alcohol market to see volume growth in 2023, with a 2% increase in volume and a 6% rise in value, according to IWSR. With a projected CAGR of 3% between 2023 and 2028. The continued success of RTDs hinges on the ability of brands to innovate and meet evolving consumer preferences, solidifying their position as a dominant force in the beverage industry.

Capitalizing on this opportune final quarter, take a look at some of the finest RTDs honored at the Bartender Spirits Awards 2024, a competition judged by the best bartenders of the USA for bartenders.

1. Sparkling THC Spritz, Double Gold, 96 Points

Winner of the prestigious Double Gold Medal at the Bartender Spirits Awards 2024, this unique offering from Flyers Cocktail Co. combines floral aromas and citrus notes reminiscent of watermelon and berries. With a balanced sweetness and a hint of hoppiness, this THC-infused spritz is perfect for a laid-back game night or festive gathering, offering a refreshing twist to traditional beverages.

Image Title & Source: Sparkling THC Spritz

2. Sparkling THC Margarita, Gold, 94 Points

Flyers Cocktail Co. strikes gold again with their Sparkling THC Margarita, a bold and innovative drink featuring green bell and serrano peppers on the nose and a sage-infused finish. The pleasant spiciness makes it an exciting choice for those looking to add a bit of heat to their celebrations, all while enjoying the convenience of a ready-to-drink product.

Image Title & Source: Sparkling THC Margarita

3. Circle Back™ Lemon Fizz, Gold, 92 Points

Discoe Beverages LLC’s Circle Back™ Lemon Fizz offers an aromatic experience with notes of bergamot and lavender. The peppery, slightly spicy taste profile is a crowd-pleaser, making it an ideal companion for sporting events or holiday toasts, whether you're hosting a watch party or ringing in the New Year.

Image Title & Source: Circle Back™ Lemon Fizz

4. Bushwacker Spirits, Gold, 92 Points

For a richer, more indulgent option, Bushwacker Spirits offers a creamy concoction with vanilla, caramel, toffee, coffee, and white chocolate notes. This luxurious RTD is perfect for cozy winter gatherings, offering a comforting and decadent drink option that's sure to impress.

Image Title & Source: Bushwacker Spirits

5. The Roaster's Daughter Espresso Martini, Gold, 91 Points

An espresso martini like no other, The Roaster's Daughter by Charles Jacquin et Cie., Inc., combines the flavors of Rocky Road ice cream with caramel on the nose and a hot yet complex palate featuring chocolate, marshmallow, baking spices, and coffee. This sophisticated drink is perfect for late-night festivities or as a dessert cocktail at your holiday party.

Image Title & Source: The Roaster's Daughter Espresso Martini

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6. Rancho La Gloria Spiked Horchata, Gold, 91 Points

If you're in the mood for something traditional with a twist, Rancho La Gloria’s Spiked Horchata is a must-try. With horchata and cinnamon aromas complemented by buttery and spicy flavors, this RTD is a festive and warming choice that will surely be a hit during any holiday celebration.

Image Title & Source: Rancho La Gloria Spiked Horchata

7. Sparkling THC Ol' Fashioned, Gold, 91 Points

This innovative take on the classic Old Fashioned combines ginger, baking spices, and honey with a pleasantly charred bourbon finish. Flyers Cocktail Co.’s Sparkling THC Ol’ Fashioned offers a new way to enjoy this timeless cocktail with the added twist of THC, making it a standout option for sophisticated gatherings.

Image Title & Source: Sparkling THC Ol' Fashioned

8. Circle Back™ Cran Fizz, Gold, 90 Points

Another winning creation from Discoe Beverages LLC, the Circle Back™ Cran Fizz brings together aromatic notes of bergamot and lavender with a peppery, slightly spicy taste. This versatile beverage is a refreshing option for both pre-game festivities and holiday brunches.

Image Title & Source: Circle Back™ Cran Fizz

9. Rancho La Gloria Chocolate Martini, Gold, 90 Points

For those with a sweet tooth, the Rancho La Gloria Chocolate Martini is a treat not to be missed. This indulgent drink features horchata and cinnamon notes, offering a delightful balance of sweetness and spice that is perfect for dessert or a festive toast.

Image Title & Source: Rancho La Gloria Chocolate Martini

10. The Espresso Martini, Gold, 90 Points

Thomas Ashbourne Craft Spirits’ take on the classic espresso martini features traditional coffee liquor, milk chocolate, and latte notes, creating a creamy and smooth palate. This RTD is a sophisticated choice for coffee lovers and makes an excellent post-dinner drink during the holidays.

Image Title & Source: The Espresso Martini

Also Read: The 10 Best Bartenders to Follow on YouTube to Master the Art of Mixology

11. BuzzBallz Cocktails Pineapple Jalapeno, Silver, 89 Points

For a bold and spicy kick, BuzzBallz Cocktails Pineapple Jalapeno delivers with its blend of citrus, sour apple, and a pleasant spiciness on the palate. This silver medal-winning RTD is a fun and vibrant option, perfect for tailgating parties and game day celebrations.

Image Title & Source: BuzzBallz Cocktails Pineapple Jalapeno

12. BuzzBallz Cocktails Cookie Nookie, Silver, 89 Points

Indulge your sweet tooth with BuzzBallz Cocktails Cookie Nookie, a delightful blend of caramel, coffee, popcorn, and toffee flavors. This creative concoction is a great choice for dessert lovers looking to enjoy a unique, convenient beverage during the holiday season.

Image Title & Source: BuzzBallz Cocktails Cookie Nookie

13. Uptown Cocktails Melon Peppersmash, Silver, 89 Points

Combining the flavors of kiwi and melon, Uptown Cocktails Melon Peppersmash offers a nostalgic and refreshing taste. Its strong fruit flavor makes it a fun, light option for enjoying at sports events or casual holiday gatherings.

Image Title & Source: Uptown Cocktails Melon Peppersmash

14. The Original Southside, Silver, 89 Points

With a vibrant citrus burst and a slight herbal hint, The Original Southside by Southside Beverage Holdings, Inc. is a crisp and refreshing choice for summertime festivities and tailgating events. Its effervescent nature is sure to keep spirits high at any celebration.

Image Title & Source: The Original Southside

15. Cranberry & Pineapple Seltzer, Silver, 89 Points

Good Boy Vodka’s Cranberry & Pineapple Seltzer is a delightful fusion of fresh strawberry and watermelon flavors. This light and refreshing RTD is easy to enjoy on its own or mixed in a cocktail, making it a versatile addition to any party menu.

Image Title & Source: Cranberry & Pineapple Seltzer

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Despite the significant growth of the RTD sector, there remains considerable opportunity to further maximize on the sports and festive seasons. With their convenience and versatility, these award-winning RTDs are well-positioned to complement any occasion, providing a premium and accessible option for consumers looking to celebrate. For a comprehensive look at the top RTDs of 2024, explore the full list of winners.

Header image sourced from Flyers Cocktail Co (Linkedin).

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