Dia De La Sirena” translates to “Day of the Siren” or “Mermaid”. In Mexican folklore, mermaids are the goddesses of the sea, rivers, and storms. La Sirena is part of the music, art, and culture of Mexico. Dia De La Sirena Tequila honors the legendary icon embodying strength, courage, and the eternal soul.   

100% Blue Weber Agave is slowly steam-roasted in centuries-old traditional stone walled brick ovens and masterfully aged for several months in white oak barrels. With a soft taste at the entrance, Dia De La Sirena Reposado has a perfect balance of seasoned oak, light notes of vanilla, fruit, and agave honey.  From the highlands of Jalisco, master distillers have crafted a naturally delicious tequila, best served neat or on the rocks for sipping.

The Dia De La Sirena bottle features a one-of-a-kind design of a stoic mermaid poised proudly with her trident in hand and capped by a prominent golden crown.  This elegant bottle is encased in a matte black display case with gold detailing, making for a desirable addition to any fine spirit collection. Dia De La Sirena is a brand that seeks to celebrate women through its committed mission and vision.

A portion of Dia De La Sirena’s sales proceeds will go to Save the Children, a leading charity for children in Mexico providing programs in education, health, and gender equality, and to Conservation International, which focuses on improving Mexico’s environment and ecosystems.