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Calling all Mexican Spirits to the World Stage

Photo for: Calling all Mexican Spirits to the World Stage

13/03/2023 The Growing Popularity of Alternative Spirits Abroad.

Over the past few years, there has been a growing interest in alternative Mexican spirits, which are beginning to gain popularity both in Mexico and around the world. While tequila and mezcal have long been the go-to spirits associated with Mexico, a number of lesser-known spirits are now starting to make their mark in the industry. 

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Types of Mexican spirits that are gaining popularity: 

1) Raicilla, which is distilled from the agave plant. Unlike tequila and mezcal, which are made from specific varieties of agave. It has a smoky, herbal flavor and is often compared to mezcal. 

2) Sotol is a spirit that is distilled from the desert spoon plant, which is native to northern Mexico. It has a distinctive taste, with notes of citrus, herbs, and minerals. Now, however, it is starting to be recognized as a unique and delicious spirit that is perfect for cocktails or sipping neat.

3) Bacanora is another alternative Mexican spirit that is gaining popularity. It is similar to mezcal, but it is produced in the state of Sonora. Bacanora has a complex flavor that is both smoky and herbal, with notes of fruit and flowers. 

4) Finally, there is Pox which is made from the fermented and distilled sap of the agave plant, as well as other ingredients such as maize and wheat. It has a unique flavor that is both smoky and sweet, and it is often used in cocktails.

So why are these alternative Mexican spirits starting to gain popularity? 

1) Consumers are becoming more interested in unique and artisanal spirits, rather than mass-produced ones. 

2) There is a growing appreciation for Mexican culture and cuisine around the world, which is leading people to explore the country's lesser-known spirits. 

3) These alternative Mexican spirits offer a new and exciting flavor profile, which is appealing to consumers who are looking for something different.

Mexican Spirits

While tequila and mezcal will likely always be the most well-known Mexican spirits, there are a number of alternative spirits that are starting to gain traction. Sotol, Raicilla, Pox, and Bacanora all offer unique and delicious flavors that are worth exploring. As interest in artisanal and small-batch spirits continues to grow, it is likely that we will see even more alternative Mexican spirits entering the market in the years to come.

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